BlueBet’s (BBT’s) two-prong strategy is to build on its core online betting brand in Australia and develop the US market. Funded by positive operating cash flow from the Australian business and the July 2021 A$80m (gross) initial public offering (IPO), BBT is investing in its proprietary gaming platform and is increasing marketing spend, to build on the current strong growth in active customers and revenue and to further its US ambitions. BBT’s share price has declined by 74% since IPO, against ....
30 Sep 2022
BlueBet - Dual-track growth strategy
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BlueBet - Dual-track growth strategy
BlueBet’s (BBT’s) two-prong strategy is to build on its core online betting brand in Australia and develop the US market. Funded by positive operating cash flow from the Australian business and the July 2021 A$80m (gross) initial public offering (IPO), BBT is investing in its proprietary gaming platform and is increasing marketing spend, to build on the current strong growth in active customers and revenue and to further its US ambitions. BBT’s share price has declined by 74% since IPO, against ....