The announcement of exclusive negotiations with the founders of Soft Computing to acquire a majority stake follows those to acquire Xebia a month ago. These proposed acquisitions are in line with the strategy of acquiring companies in data, dynamic creativity, and digital transformation. Publicis aims to invest €300-500m/year in acquisitions during the 2018-20 plan ‘Sprint to the future’.
20 Dec 2018
Acquisition in line with the strategy
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Acquisition in line with the strategy
Publicis Groupe SA (PUB:WBO) | 0 0 0.4% | Mkt Cap: 14,432m
- Published:
20 Dec 2018 -
Author:
Hélène Coumes -
Pages:
2
The announcement of exclusive negotiations with the founders of Soft Computing to acquire a majority stake follows those to acquire Xebia a month ago. These proposed acquisitions are in line with the strategy of acquiring companies in data, dynamic creativity, and digital transformation. Publicis aims to invest €300-500m/year in acquisitions during the 2018-20 plan ‘Sprint to the future’.