In 2019, TV advertising revenue was resilient. In the French TV advertising market which declined, M6 had stable organic TV advertising revenue despite a tough Q4 19 (-3.4% organically) affected by lower demand from advertisers due to the social unrest in France. The TV EBITA margin was stable (22% of revenue). In Radio and Production & Audiovisual rights, the contribution to group EBITA increased thanks to additional synergies in radio and a good year for the distribution of films.
14 Feb 2020
Resilient TV advertising, good development outside TV
Sign up to access
Get access to our full offering from over 30 providers
Get access to our full offering from over 30 providers
Resilient TV advertising, good development outside TV
Metropole Television SA (MMT:PAR) | 0 0 -0.1% | Mkt Cap: 2,842m
- Published:
14 Feb 2020 -
Author:
Hélène Coumes -
Pages:
3
In 2019, TV advertising revenue was resilient. In the French TV advertising market which declined, M6 had stable organic TV advertising revenue despite a tough Q4 19 (-3.4% organically) affected by lower demand from advertisers due to the social unrest in France. The TV EBITA margin was stable (22% of revenue). In Radio and Production & Audiovisual rights, the contribution to group EBITA increased thanks to additional synergies in radio and a good year for the distribution of films.