2018 was a good year in terms of TV advertising on free-to-air channels revenue (+1.2%) thanks to a strong Q3 18 which benefited from the broadcasting of the Football World Cup. Excluding the cost related to the Football World Cup, TF1 had a double-digit current operating margin (11.7% of revenue) and the cost of programmes was lower than expected. Finally, the diversification activities represented 34% of group revenue, a year ahead of the objective (one-third was assigned for 2019).
15 Feb 2019
TV advertising slightly up, main goals achieved
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TV advertising slightly up, main goals achieved
Television Francaise 1 SA (TFI:PAR) | 0 0 -0.1% | Mkt Cap: 2,455m
- Published:
15 Feb 2019 -
Author:
Hélène Coumes -
Pages:
3
2018 was a good year in terms of TV advertising on free-to-air channels revenue (+1.2%) thanks to a strong Q3 18 which benefited from the broadcasting of the Football World Cup. Excluding the cost related to the Football World Cup, TF1 had a double-digit current operating margin (11.7% of revenue) and the cost of programmes was lower than expected. Finally, the diversification activities represented 34% of group revenue, a year ahead of the objective (one-third was assigned for 2019).