East Imperial produces and markets premium tonics and mixers, selling to some of the world's leading hotels, bars and restaurants in APAC, the US and other countries around the world. The company was founded in New Zealand and Singapore in 2012, with a focus on building a high-quality brand to capitalise on the growing demand for premium and ultra-premium spirits and mixers. With key competitors seeking high volume growth, including through expansion into off-trade value retailers, East Imperial ....
