S4 Capital has announced the merger of MediaMonks with IMA, the largest full-service influencer marketing agency in Europe. Founded in 2010 by Emilie Tabor and Maddie Raedts, with Anneke Schogt joining as CEO in 2016, IMA has grown to a team of 85 digital experts. The agency has built a strong reputation in the fast-growing discipline of influencer marketing, which is forecast to double in size to $15bn over the next three years, and has established a worldwide network of 40,000 influencers a
12 Aug 2019
Merger with IMA
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Merger with IMA
S4 Capital plc (SFOR:LON) | 50.1 -0.6 (-2.5%) | Mkt Cap: 289.5m
- Published:
12 Aug 2019 -
Author:
Paul Richards -
Pages:
8
S4 Capital has announced the merger of MediaMonks with IMA, the largest full-service influencer marketing agency in Europe. Founded in 2010 by Emilie Tabor and Maddie Raedts, with Anneke Schogt joining as CEO in 2016, IMA has grown to a team of 85 digital experts. The agency has built a strong reputation in the fast-growing discipline of influencer marketing, which is forecast to double in size to $15bn over the next three years, and has established a worldwide network of 40,000 influencers a