In previous downturns, 4imprint’s financial strength and marketing skills have enabled the group to take share and exit in a stronger position. The competition is largely significantly smaller, more local operators that do not have the same financial reserves or marketing expertise. The speed and scale of the COVID-19 downturn is likely to see this trend to an even greater degree. 4imprint has detailed that the lockdown directives in the US and UK have resulted in orders running at c.20
07 Apr 2020
4imprint - Well placed to emerge stronger
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4imprint - Well placed to emerge stronger
4imprint Group plc (FOUR:LON) | 6,240 3120 0.8% | Mkt Cap: 1,758m
- Published:
07 Apr 2020 -
Author:
Guy Hewett -
Pages:
3
In previous downturns, 4imprint’s financial strength and marketing skills have enabled the group to take share and exit in a stronger position. The competition is largely significantly smaller, more local operators that do not have the same financial reserves or marketing expertise. The speed and scale of the COVID-19 downturn is likely to see this trend to an even greater degree. 4imprint has detailed that the lockdown directives in the US and UK have resulted in orders running at c.20