The two leading adtech businesses on the AIM market – Taptica and RhythmOne – have come together, combining their programmatic advertising platforms to create a major player in the global video advertising market. Following completion of the deal, we now release preliminary forecasts for the combined entity. Taptica’s management has only just received access to a very complex and disparate organisation in RhythmOne, and there will doubtless be an evolution of expectations as
02 Apr 2019
Taptica - Taptica and RhythmOne
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Taptica - Taptica and RhythmOne
Nexxen International Ltd. (NEXN:LON) | 211 0 0.0% | Mkt Cap: 294.9m
- Published:
02 Apr 2019 -
Author:
Cavendish Research -
Pages:
26
The two leading adtech businesses on the AIM market – Taptica and RhythmOne – have come together, combining their programmatic advertising platforms to create a major player in the global video advertising market. Following completion of the deal, we now release preliminary forecasts for the combined entity. Taptica’s management has only just received access to a very complex and disparate organisation in RhythmOne, and there will doubtless be an evolution of expectations as