We recently attended the International Broadcasting Convention (“IBC”) in Amsterdam and identified three key themes from the event: 1) the increasing demand for end-to-end solutions in IP/Cloud TV delivery 2) Operator Ready Android TV is gaining increasing traction as the video delivery platform software stack of choice and 3) the notion of “Upcycling” legacy IPTV devices is receiving increasing industry attention. Amino’s solutions directly address each of the three segments, and we continue to believe the business is well placed to capture emerging growth opportunities in each.
Faced with an ongoing quest for ARPU uplift and churn reduction, and with increasing competitive pressure from incumbents with better scale to deliver both, Amino’s traditional Tier 2/3 (challenger) operator customer base is constantly looking for tools to deal with all three challenges. End-to-end CloudTV delivery platforms are therefore attractive to operators as a means to achieve all three goals
With demonstrable advantages to vendors, operators and end-users, Android TV adoption has been rapid, and industry sources expect shipments to grow at a 60% CAGR between 2017 and 2021.
Upcycling is also experiencing increased customer interest. By upgrading legacy STB software, operators can achieve significant improvement in hardware RoI by extending the life of installed devices at a significant discount to the cost of new device deployment, in some cases by up to 80%. Upcycling also offers the potential for operators to deliver new services over existing infrastructure, including OTT services like Netflix, further improving returns and driving increased customer satisfaction.
Amino is focussed on delivering smarter, more cost-effective ways of delivering modern TV experiences. The group goes to market with solutions that directly address these three segments and, in our view, has genuine competitive advantage in each. Amino TV is a strong endto-end Cloud TV platform which has already gained strong commercial traction, so is therefore a field-proven solution. Amino OS has been installed in over 10m, devices globally, powering both the group’s upcycling activities, and Amino VU device solutions.