Samarkand Group is named after the Uzbekistan city, a major trading postmid-way along the ancient silk road connecting the trade routes between China and Europe. The co-founders, David Hampstead and Simon Smiley, have spent 12 years together in technology entrepreneurship. They founded Samarkand Group in 2016 in London to create a digital Silk Road that connects international brands with China, the world’s largest eCommerce market. Nomad, our proprietary technology platform, integrates across all touch points required for eCommerce in China. Its end-to-end solutions across technology, operations, and analytics enables the direct-to-consumer experience of the future for brands and retailers of all sizes.