YPB Group Ltd (ASX:YPB) is building business opportunities for its product authentication and consumer engagement solutions and has secured two key channel partners in China.
CEO John Houston told Proactive the group was excited to have signed the two three-year contracts that reflected the increasing effectiveness of YPB's revised China sales strategy.
“The fact that major intermediaries are staking their own reputations by offering YPB’s solutions to secure product authenticity for their customers’ products is proving that there is indeed a significant market for high-quality anti-counterfeit solutions," he said.
These contracts are with pharmaceutical packaging supplier, Suzhou-Haishun Packaging Material Co Ltd, and label printing company, Beijing Haihui Printing Co Ltd.