The Social Chain AG was formed from the combination of the German-British social media conglomerate Social Chain Group and the German online retailer Lumaland. The group holds the world’s most diverse social media communities with 80m followers, focusing on the most trending areas, such as food, well-being, and beauty and games. Using these valuable in-house data power the growth of both social media marketing and e-commerce business.


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Powering by social media
The Social Chain AG was formed from the combination of the German-British social media conglomerate Social Chain Group and the German online retailer Lumaland. The group holds the world’s most diverse social media communities with 80m followers, focusing on the most trending areas, such as food, well-being, and beauty and games. Using these valuable in-house data power the growth of both social media marketing and e-commerce business.