The AA strategy update has set out an ambitious plan for the business to move into the future; taking it from “a company helping when you break down to one actually predicting when you might break down in the first place”, flagging game-changing growth drivers in the areas of Connected Car and insurance. The key element enabling this refocused strategy will be its Car Genie product (provided by Trakm8) and it is set to see an extended rollout to “tens of thousands” of
