Brave Bison has raised c£6.2m via a placing of new ordinary shares to acquire Greenlight, a digital advertising and technology company, for a total consideration of £6.8m, c9x FY21E EV/EBITDA or c6x post synergies. This deal will substantially diversify and significantly strengthen Brave Bison's existing digital services offering, increasing its exposure to the rapidly growing demand for Paid & Organic Media and Influencer Marketing. We update our forecasts for the earnings enhancing acquisition ....
