blur delivered an in-line revenue performance in 2015 and better than expected LBITDA and cash, as the group, led by a re-shaped board and management team, focused on delivering on its enterprise strategy whilst significantly controlling costs and preserving cash. The macroeconomic backdrop appears to be helping in getting enterprises to engage with blur’s proposition to drive efficiencies in their indirect spending, although sales cycles are proving long. blur’s full potential remains dependent on how effectively the group is able to unlock this opportunity; the focus of the last few quarters has been encouraging and helpful.