Following its strategic pivot to an ANZ-first marketplace platform, MySale’s improved online capabilities and operating flexibility have enabled it to navigate successfully through this period of unprecedented disruption, and to take advantage of the increased online demand in Q4, including in homewares. There are significant opportunities for MySale in a post covid19 world as the channel shift accelerates in its core ANZ markets. Taking advantage of counter seasonal opportunities, and

29 Jul 2020
Strategic reset + accelerated online shift catapult MYSL into profitability

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Strategic reset + accelerated online shift catapult MYSL into profitability
- Published:
29 Jul 2020 -
Author:
Matthew McEachran -
Pages:
4 -
Following its strategic pivot to an ANZ-first marketplace platform, MySale’s improved online capabilities and operating flexibility have enabled it to navigate successfully through this period of unprecedented disruption, and to take advantage of the increased online demand in Q4, including in homewares. There are significant opportunities for MySale in a post covid19 world as the channel shift accelerates in its core ANZ markets. Taking advantage of counter seasonal opportunities, and