Ian McDonough, CEO of Blackbird PLC, (AIM:BIRD) talks to Focus IR about the company’s 2.13mln raised, which he says is going to be split between accelerating the go-to-market through marketing and product development. Speaking about the fundraising McDonough says, ‘it really puts the ball back in our court with regards to executing our plan and getting out there and really optimizing and getting to the success that this technology deserves’.
In this interview, investors will also learn:
- How Blackbird differentiates Elevate from traditional video tools. He says: ‘We are unashamedly positioning [Elevate] around the Figma for video... collaborative, online, in a browser, but with professional tooling.’
- Blackbird sees a clear vulnerability in the current market dominated by legacy software, he says ‘80% of video... is created on three platforms... 30 years old... they're very easily disruptable.’
- How AI can be a ‘friend’ as well as a true enabler of access and scalability. He says, “AI really is a friend to us... allowing for a much larger group of people to become video storytellers.’
- New features are coming. ‘Animations, asset management... stock video marketplace... mobile upload. ‘These target both ease-of-use and professional flexibility — signalling Blackbird’s intent to support a wide range of creators, from amateur to enterprise’.
Reasons to add Blackbird PLC to your watchlist:
- Elevate aims to revolutionize video creation by making it collaborative, browser-based, and accessible—think Figma for video.
- With £2.13 million in fresh funding, a bold challenge to legacy tools, and smart AI integrations on the way, Blackbird is well-positioned to democratize professional-quality video editing for creators and companies alike.
- Blackbird is the world’s fastest, most powerful professional cloud video editing and publishing platform.
- Enabling remote editing, Blackbird provides rapid access to video content for the easy creation of clips, highlights and longer form content to multiple devices and platforms.
Ian McDonough, CEO of Blackbird PLC was interviewed for focusIR by Katie Pilbeam.