Pinewood.AI CEO Bill Berman joined Steve Darling from Proactive at the company’s OTC studio in New York City to discuss the company’s latest developments and its expanding role in transforming automotive retail through real-time data intelligence.
Pinewood.AI’s platform empowers retailers and OEMs by giving them complete visibility of their operations through real-time data updates. This unified data view ensures that every team member—across departments and locations—has access to the same up-to-date information, improving decision-making, streamlining workflows, and enabling a more seamless and consistent customer experience. The platform also simplifies reporting for management, making performance tracking faster and more accurate.
Berman highlighted the company’s strong financial performance, driven by the successful rollout of the Lithia UK system and deeper vertical sales within its existing customer base. This growth was further supported by major new customer acquisitions, positioning Pinewood.AI as a key player in the UK automotive retail technology space. The company now supplies 5 of the top 20 dealership groups in the United Kingdom.
Looking ahead, Pinewood.AI is focused on its North American market entry. Preparations for the rollout in the United States are well underway, with pilot programs expected to begin in Lithia Motors stores in the second half of 2025. A full-scale U.S. deployment is targeted for 2026. As part of this strategic move, the company will also establish its North American headquarters in Florida later this year.
To further align with its U.S. expansion strategy, Pinewood.AI has begun trading on the OTCQX Market under the ticker symbol PINWF. This listing allows U.S. investors access to transparent and consistent financial information, mirroring the level of disclosure provided in the UK. It also ensures that Pinewood’s growing base of American stakeholders can track the company’s progress through familiar U.S.-based platforms.
With a powerful data platform, strong revenue momentum, and clear global ambitions, Pinewood.AI is well-positioned to reshape the future of automotive retail on both sides of the Atlantic.
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