We are reiterating our Buy rating and $0.25 price target, but reducing our projections after Starco Brands posted a lower than expected 2Q24 and did not provide 2024 guidance, as management continues to pivot to multiple new and expanded retailer relationships for virtually all their brands, including the addition of Costco as a key new partner. We believe, beginning in 3Q24, Starco will take their stable of brands to a new level in terms of door penetration which, when combined with an aggressive focus on adding new categories, will position the company for strong top line and Adjusted EBITDA expansion for 2025 and beyond. As such, we continue to view the future of Starco as strong, and we reiterate our Buy rating and $0.25 price target for STCB.

15 Aug 2024
STCB: 2Q Review: Adding Costco, Planning for the Future, Reiterate Buy
elf Beauty Inc (ELF:NYSE), 0 | e.l.f. Beauty, Inc. (ELF:NYS), 0 | Starco Brands Inc (STCB:NYSE), 0 | Starco Brands Inc Class A (STCB:OTC), 0 | Coty (COTY:NYSE), 0 | Coty Inc. Class A (COTY:NYS), 0 | Diageo plc (DGE:LON), 2,160 | Estee Lauder Companies (EL:NYSE), 0 | Estee Lauder Companies Inc. Class A (EL:NYS), 0 | INTER PARFUMS (IPAR:NYSE), 0 | Interparfums, Inc. (IPAR:NAS), 0 | Unilever Nigeria PLC (UNILEVER:NSA), 0 | Edgewell Personal Care Co (EPC:NYSE), 0 | Edgewell Personal Care Co. (EPC:NYS), 0

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STCB: 2Q Review: Adding Costco, Planning for the Future, Reiterate Buy
elf Beauty Inc (ELF:NYSE), 0 | e.l.f. Beauty, Inc. (ELF:NYS), 0 | Starco Brands Inc (STCB:NYSE), 0 | Starco Brands Inc Class A (STCB:OTC), 0 | Coty (COTY:NYSE), 0 | Coty Inc. Class A (COTY:NYS), 0 | Diageo plc (DGE:LON), 2,160 | Estee Lauder Companies (EL:NYSE), 0 | Estee Lauder Companies Inc. Class A (EL:NYS), 0 | INTER PARFUMS (IPAR:NYSE), 0 | Interparfums, Inc. (IPAR:NAS), 0 | Unilever Nigeria PLC (UNILEVER:NSA), 0 | Edgewell Personal Care Co (EPC:NYSE), 0 | Edgewell Personal Care Co. (EPC:NYS), 0
- Published:
15 Aug 2024 -
Author:
Eric Beder -
Pages:
4 -
We are reiterating our Buy rating and $0.25 price target, but reducing our projections after Starco Brands posted a lower than expected 2Q24 and did not provide 2024 guidance, as management continues to pivot to multiple new and expanded retailer relationships for virtually all their brands, including the addition of Costco as a key new partner. We believe, beginning in 3Q24, Starco will take their stable of brands to a new level in terms of door penetration which, when combined with an aggressive focus on adding new categories, will position the company for strong top line and Adjusted EBITDA expansion for 2025 and beyond. As such, we continue to view the future of Starco as strong, and we reiterate our Buy rating and $0.25 price target for STCB.